- Run Regedit
- Open HKEY_LOCAL_MACHINE\SYSTEM\CurrentControlSet\Services\HTTP\Parameters
- Add new DWORD Value
- Naming -->MaxRequestBytes
- Input --> 5242880 for value set it to a value of 5242880 (5MB). (This number can be
raised or lowered).
- Restart server (best advise)
or restart SSRS Service and go to cmd prompt run "net stop http" then "net start http".
Ref site : http://social.msdn.microsoft.com/Forums/en/sqlreportingservices/thread/0130046d-9313-483c-b7b8-90d915f1c048